CiviCRM sprints are a tremendous opportunity to get involved with the community while supporting the project. But, they can be a bit off-putting for non-developers because there is often a perception that they’re geared towards writing code. There are always opportunities for non-developers to get involved with CiviCRM, and this year’s post-CiviCon Colorado sprint is no different. In fact, we hope to pull together a team of people focused on marketing CiviCRM to current and new potential users. If you’re on the fence about attending the sprint, read on!
We listed one of our 2016 operational objectives as forming “project teams” around the primary areas of the overall project, including development of the software (Development Team), management of the community (Community Team) and marketing CiviCRM (Marketing Team). Our role as the Core Team is to enable the community to contribute to each team and to coordinate their efforts to achieve our vision of developing and promoting an amazing CRM that all organizations – regardless of their size, budget, or focus – can access to engage their contacts and achieve their missions.
We’re creating a more structured marketing agenda for the Colorado sprint for 2 reasons; 1) our marketing needs a lot of help and 2) we want people to have non-technical opportunities to support the project. So, if you’re on the fence about coming to the sprint, it’s time to stop straddling it (ouch) and register for the sprint today!
The bulk of the work will be focused on improving CiviCRM’s website and corresponding resources. After all, this represents the single largest marketing asset for the project, and is the best medium for representing CiviCRM to new users and deepening engagement with current users. It’s ambitious, but here’s a list of items we’d love to tackle:
These are 5 big efforts, and there’s more to the agenda that we could potentially undertake. All efforts at improving the marketing of CiviCRM are welcome. We’re sitting at 10,655 today and we have a goal of reaching 12,000 by the end of the year. We need your help and participation to get there. Hope to see you at the sprint!