Marketing and Promotion
As part of the ongoing website upgrade, the CiviCRM extension directory has received a few upgrades. More precisely, we changed a few configurations and workflows on the page listing CiviCRM extensions and how new releases (extension updates) are regularly added to that directory.
Starting with the interface changes on the directory, we adjusted the filters to remove some redundancies:
Back in September 2019, we had announced a plan to upgrade the content management system (CMS) running the civicrm.org website, as well as plans to make civicrm.org available in many languages. Today I'm happy to announce that we have reached a major milestone: most of the static content, user logins, blogs and many CiviCRM forms are now being served from Drupal8.
In october 2019 I spend a few days with the community at the Summit in Barcelona, and it was inspiring as usual! On the way back out of all the things we discussed two themes kept going around in my head. The first was the need for more marketing material that was felt by all present, and the second one was that in my opinion CiviCRM = software + community.
Tis the season of Holiday fundraisers, face to face gatherings & last but not least the season of giving!
With so many live events going on, it’s the perfect time for you to take advantage of mobile payment processing to maximize face to face fundraising and reach or surpass your fundraising goals this year.
A few weeks back we rolled out a recommended redesign for the CiviCRM logo. We opted to tackle this in anticipation of rebranding the new CiviCRM website, which we’re in the process of transitioning to D8. We made one minor change by adopting Varela Round as the base font for the logo. The new logo, below, will begin rolling out throughout CiviCRM over the coming weeks. You can find it as well as more assets online in our Gitlab space here.
Late last year CiviCRM won some seed funding from Mozilla’s MOSS fund to support the core team, and also research our community priorities. We're focussing on two questions connected to CiviCRM’s future growth and sustainability:
Te invitamos a nuestro próximo webinar el día 13 de noviembre a las 11h
¿Has lanzado tu campaña de #GivingTuesday? ¿Has definido tu estrategia de comunicación? Si aún no lo has hecho o si lo has hecho, pero tienes dudas o quieres hacer tu campaña más atractiva, regístrate a nuestro webinar gratuito en el que trataremos los siguientes puntos:
I was given a Rolls Royce, but couldn't afford to start the engine. Recollections on my failed SalesForce implementation.
CiviCRM will have a booth at FOSDEM 2018, the biggest European open source conference.
FOSDEM is a great opportunity to promote CiviCRM and meet other members this big free and open source family. With over 8000 participants, it is really a huge event.
Our booth will be in building K (level 2), and we will share the room with projects like Mozilla, Jenkins, Eclipse, Apache, Google Summer of Code...
There are between 10,000 and 11,000 organizations worldwide actively using CiviCRM *right now* to manage hundreds of millions of contacts, receive millions of contributions, register millions of people for events, send millions of e-mails - and many other uses. But, stuff happens.
CiviCRM will have a booth at one of the biggest free and open source conferences: FOSDEM.
The FOSDEM conference is held every year in Brussels (Belgium) and attracts more than 8000 participants from all over the world.
See http://fosdem.org for more information.
This year, the conference will be on Saturday 4 February and Sunday 5 February 2017.
The marketing of CiviCRM benefits from a large number of individuals that work to promote CiviCRM in their own way. At the same time though, CiviCRM’s marketing efforts tend to move in spurts, often without clear direction or cohesion. Whether it be through running an event, creating some collateral, or hosting a CiviCRM 101 Webinar, there are a number of opportunities to market CiviCRM, and each effort sometimes takes a different approach in doing so.
In late 2009, we were looking for a better solution for one of our larger faith-based clients. The AMS and CRMs we investigated were either too expensive or too simplistic. We had taken a hard look at CiviCRM about a year earlier, but we didn’t think it was ready. However, with the release of CiviCRM 3.1, CiviCRM was more mature and gave us the flexibility and Drupal integration we needed. CiviCRM was ready and so were we.
With over ten thousand organizations using CiviCRM worldwide, you might think it would be easy to find qualified, experienced people to hire for your job opportunities. However, it can sometimes be a challenge for job seekers to know if their CiviCRM skills will be of use.
CiviCareers aims to change that. The site brings together jobs at organizations worldwide who use CiviCRM to track and engage their supporters. Jobs in fundraising, organizing, event planning, and more—executive and administrative—are available to browse. Best of all, posting is free and easy.
About a year ago, IMBA's membership team noticed many of our members were renewing after their expiry date, and often after the "Lapsed" or grace period of two months we have in place. To help accelerate these renewals, our membership team decided to offer a "members only special"—a t-shirt normally reserved for $100 and up memberships for a lower membership fee of $50—if the member renewed as an "Early Bird" i.e. before their expiry date.
CiviCRM sprints are a tremendous opportunity to get involved with the community while supporting the project. But, they can be a bit off-putting for non-developers because there is often a perception that they’re geared towards writing code. There are always opportunities for non-developers to get involved with CiviCRM, and this year’s post-CiviCon Colorado sprint is no different.
Compared to other open source projects like Drupal, WordPress and Joomla, CiviCRM is quite small and unassuming. It’s powered by a dedicated community that serves an important need; providing world-class software for nonprofits, non-governmental organizations and for civic sector organizations. Though CiviCRM is used around the world, the Core Team would like to see the total number of active sites grow substantially, thereby improving our capacity to grow not only the project’s base of contributors and supporters, but to increase the overall impact that the software can have.
Did you know: CiviCRM is a great software, not only for nonprofits but also for all membership-based organizations. It is therefore no wonders that it is being used by an increasing number of membership-based small businesses such as martial arts clubs, yoga instructors (cf. Yoga for the People), gaming clubs and ... beauty salons!
Wherein the new member of the community finds his place, and the editing guidelines he shares thereof
Hi! My name is Christian Maltais. I'm a founding member of Praxis Labs Coop. We recently launched a Civi hosting service with automated updates. However, I also wanted to help the community on a more personal level. Since I'm not a developer, I felt unsure. How could I fit in?
Back in May of 2013, Dave Greenberg made a push to improve the marketing of CiviCRM, resulting in a team of partners and contributors working together to help raise awareness and promote the software. Fast forward to 2016 and we’re continuing to market CiviCRM, building upon their initial efforts. Today, we’re taking another step.
Salvation Army Echelon, the official young adult auxiliary of The Salvation Army, is the product of an idea that began in Dallas, Texas in 2010. Echelon is the next generation of community action for the Salvation Army. Men and women age 21 to 35 engage in networking, fundraising and community service in chapters across the U.S.
In case you haven’t noticed, we don’t spend a ton of time on marketing and sales. Not only is our budget for marketing small (and by 'small', I mean 'tiny'), just take a quick look at the makeup of the Core Team and at our roadmap and you should get a good sense of what our focus is (and is not). Like most things CiviCRM, we rely on our community to help spread the word about the project and the benefits of using the software.
I am often asked by our clients to help with hire a CiviCRM administrator. This can be a new hire or a promotion of someone within the organization. Although every organization has specific needs, I've found the below job description to be helpful as a starting point. Hopefully you can find it helpful as well.
In honour of CiviCon 2015, iATS Payments excited to announce a new referral program to help spread the word about using the iATS Payments extension for CiviCRM!
The concept is quite simple. Refer an organization to iATS Payments and when their account is approved both your organization and theirs will get $100 to spend as you wish! This could go towards your cause, a special project, cupcakes for the office - or whatever you like!