This extension alters the sort name saved for organisations. It allows you to remove the 'The' from the beginning. The sort name is used from quicksearch so removing optional strings makes it easier for users to search and to realise the contact already exists with or without the 'the'.
Having standardised sort names is also useful for doing deduping - sort_name can be used as a field in a rule and The Justice League can then be deduped with Justice League.
The extension also permits suffixes to be removed or strings to be removed from anywhere in the sort name.