At Amnesty International Vlaanderen we are starting a Petition Journey. The aim is to improve the engagement of people that sign a petition for the first time as their first point of contact with Amnesty. We then would like to send them an email with a survey immediately, and then for 5 weeks an email each week. One will be informing with a video link, one will be an invitation to register for an event in the same campaign, one will be to invite them to sign another petition etc.
We are using CiviCRM and specifically the...Read more