Helping San Francisco Baykeeper become a better advocate for San Francisco Bay

Published
2015-09-30 12:17
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CiviCRM makes San Francisco Baykeeper a better advocate for San Francisco Bay. Before Baykeeper started using CiviCRM, we had a Stone-Age system for accepting online donations, a custom event registration system that we paid a developer to update for every event, and a separate database for sending emails and managing email contacts. We were also running peer-to-peer fundraising events with personal fundraising pages hosted on an entirely separate vendor site, which directed our users away from the Baykeeper site and cost us a lot in processing fees.

Migrating to CiviCRM enabled us to integrate all those systems, and that's increased our efficiency tremendously. Now we run regular fundraisers that have engaged hundreds of people to support a healthy San Francisco Bay. We've hosted 300 personal fundraising pages that have raised $86,000 from ten on-the-water swimming, kiting, and paddling events.

As a development director I've been especially excited to see the recent improvements in CiviCRM's fundraising tools. Baykeeper helped shepherd and fund the work on building out Civi’s soft credit functionality, and it’s been rewarding to see big leaps forward in the last couple of years. And I'm using the Summary Fields extension all the time now! These kinds of improvements make my job easier, and it means I can recommend CiviCRM to all the fundraisers I know who are looking for better CRM systems. Most of all, it makes our fundraising more efficient and effective, and that makes Baykeeper a better advocate for San Francisco Bay.

Eliet Hendersen
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